According to the report from Guangzhou Entry-Exit Inspection and Quarantine Bureau, from Jan. to May, 92.8% of imported toys are without security warnings or the labels not in accordance with China's National Standard of Toy Directions.

At present, China's National Standard of Toy Directions dictated the detailed specifications of the safety label and using instructions. The related entry-exit inspection and quarantine bureau advised importers and agencies to attach great importance to the product labels and ensure the quality of toys meet the standard requirements.

Early in this month, the Ministry of Foreign Affairs of China said that the Chinese government attaches great importance to the quality and safety of China's export products. And the government has taken a very responsible attitude and made many earnest efforts in the manufacturing, distribution, import and export of the products as well as in legislation, enforcement, supervision, and management in order to ensure the quality and safety of China's export. From 2004 to 2006, the qualification rate of Chinese exports has been above 99%, which is ever a bit higher than that of US exports to China.

As for the recent continuous coverage of quality and safety issue of Chinese products, the Ministry of Foreign Affairs of China expressed that it resulted from the following factors:

· First, some misunderstandings caused by hyping up of the media that develop to panic.

· Second, it is due to a handful of law-breaking businessmen both at home and abroad but the number of problematic products is quite limited. The quality and safety of Chinese products cannot be denied just because of the individual cases.

· The third, it resulted from different imports and exports inspection systems and policies of China and other countries.

In conclusion, Chinese government is willing to cooperate with other countries to ensure products safety and quality so as to provide safe, reliable and high-quality products for consumers at home and abroad.

Mr. Charles Riotto, the president of Licensing Industry Merchandisers' Association (LIMA), said that China has the fastest growth among the global patents licensing market. The sales of Mainland's authorized products in recent years accounted for 60% ~ 70% of Asia's. But five years ago only 10%. According to LIMA's statistics, 67% of China's licensing industry concentrates in Shanghai and East China. And 90% of the products have overseas property right.

Yongjia, Zhejiang is the biggest playground equipment production region in China with 50% of the total output. The large amusement facilities for export are account for more than 80% of the country's export volume.

The mainly products of Yongjia including amusement equipment, sports equipment, desktop toys and totally 6 series and attract foreign buyers from Europe, American, Middle-East, Australian, South-east Asia and other countries and regions. According to the statistics in 2006, over 32,000 employees of nearly 300 enterprises are engaged in playground equipment manufacture trade in Yongjia. More than 20 enterprises owned the self-managed import-export right and nearly 20 enterprises' products are in line with European standards EN1176 and hold CE and GS certificate.

According to the organizer, the Doraemon Fairyland will present a happy atmosphere via the huge inflatable toys, electronic game equipment and interactive games in the 5000-square meter-hall. All of these will lead children to Doraemon's magic world. It is learned that it is the first time to hold such entertainment activity integrating famous cartoon image in China.

For detailed information, please visit www.toy-cta.com/visitor or contact us at gaodan@goalmark.com.